Category: Consumer Insights

Online fresh groceries shopping has big opportunities among Chinese living in Canada according a recent quick survey done by DigitalLAB of UWe.  The survey was done among Chinese living in Canada age 18-45 regarding the experience and attitude towards ordering fresh groceries online and pick up in store.  About 35% of them have done it…
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According to the Wikipedia, “Glocalization (a portmanteau of globalization and localization) is a term that describes the adaptation of international products around the particularities of a local culture in which they are sold”. However, it just states one side of the glocalization. With the increasing number of immigrants and travellers around the world, glocalization describes the adaptation of local products around the diversities…
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