Tag: Weibo Advertsing

New Placement for Social Media Ads to Drive Your Sales During the Holidays

October 29, 2018

Holidays are around the corner. The marketing communications are intensified to grab the attentions from the customers.  A good placement for your ads can greatly increase the response rate. And we bet that you don’t want to ignore over 1.5 millions Chinese living in Canada. Recently, we, working with our clients, have been testing the…
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From Weibo to WeChat, and to Weibo Again

May 6, 2018

About 5 years ago when the big data team in BFC was developing an integrated platform for businesses to manage their digital performance, leads generation and social CRM in China, WeChat (Weixin in China) was still in its V4.0 with a Beta version to launch its official accounts services. For many of our clients, then,…
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Whitney Zhan
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